Principles+of+SCLOA

//**__Outline the principles that define sociocultural level of analysis.__**//
 * __**Human beings are social animals, we feel the need to belong:**__ this means than the relationship between individuals and a group is bidirectional. The individual is affected by the actions of the grip, as well as the group is affected by the actions of the individuals.




 * **__Culture influences behavior:__** we can define culture as norms and values that define a society. Now a days most of countries are considered multicultural. At the time of carrying out a study we have to take that into consideration, because culture norms affect the way people react of think about things. This helps researchers when looking at the behavior of a society.




 * **__Humans are social animals, they have a social self:__** people have two social identities, they have an individual and a social identity. The social identity is really important while looking at who a person is, because many behaviors that we see are determined by members of groups.




 * __**Culture helps to shape our views of the world:**__ this values and norms are passed from generation to generation. The sense of self is developed within a social and cultural context.